10 Things You Didn’t Know About Woman-Owned Businesses

American Express OPEN taking special interest in the benchmarks reached by women-owned businesses and tasked itself with spreading the findings of its studies to encourage and enable women to put business plans in motion. Understanding how woman business owners are finding success is an important part of further growth. Below are some facts about women-owned businesses, complemented by tips and insights from successful female entrepreneurs.

Taken from (http://mashable.com/2012/08/14/facts-women-business/)

1. In the past 15 years, the number of women-owned businesses grew by 54%; there are now 8.3 million women-owned businesses in the United States.

“It’s so essential for business owners to have a financial plan. Often, business owners invest their own savings in order to increase their ultimate earning potential. Because of this, it’s extra important for you to have a personal plan for your own money and to establish your boundaries -– when you will and won’t do something. I think all too often people don’t have a plan -– and not having a plan actually is a plan, it’s just a really bad one! People don’t know what they don’t know, so it’s critical to talk to someone and enlist expertise from others.” — Alexa Von Tobel, LearnVest

2. Despite owning nearly 30% of U.S. businesses, women attract only 5% of the nation’s equity capital. When it comes to first-year funding, women receive 80% less capital than men.

“I went out to SXSW knowing that all the investors I knew -– that they would all be there for the week and I could catch up with them all face to face. And I started with the people that knew me best asking if they would invest, or did they know someone they could introduce me to who could invest.

“Within 12 weeks I closed a round of nearly a quarter million. When all was said and done, I raised over $2 million in capital from investors. Not knowing how to do that and approaching that for the first time was a real challenge.” — Laura Fitton, oneforty

For more facts about women-owned businesses go to Click here

Tips To Rapidly Raise Funding on Angel List

#Startups: #entrepreneur musts for #funding! Via @dharmesh

Angel List is service that makes it easy for introductions to happen between entrepreneur and investor, kind of like a mini Facebook for investors and entrepreneurs. Although it’s easy to use, some people have made mistakes while using it.

Taken from this article (http://onstartups.com/tabid/3339/bid/87711/6-Tips-To-Rapidly-Raise-Funding-on-Angel-List.aspx)

In this article talks about the top 6 things Rick Perreault (co-founder & CEO of Unbounce, a Vancouver-based company that develops a web based platform)  did that helped  him raise capital with Angel List.

Here are two tips taken from this article about Angel List

Tip #1 Use video to tell your story

In hindsight, probably the most effective thing I did was include a link on our profile and in all my email correspondence to a video of me giving our pitch I had the opportunity to pitch at the last GROW Conference here in Vancouver and lucky for us, they recorded it. I included it on our Angel List profile and almost everyone that contacted me commented that they watched it and especially liked the Q&A. Here is the link to the video: http://www.youtube.com/watch?v=1WcpFqKA7So

You don’t need to spend any money doing this either. Record yourself giving your pitch and providing answers to all the typical questions that you get from outsiders and post it on YouTube. Your passion, conviction and knowledge of the problem you are solving will come across in ways that a deck can never achieve and by presenting your own Q&A, you’ll skip all the typical questions and have a much more constructive meeting when you get on a call with an investor.

Tip #2 Get commitments for endorsements early

You probably have advisors and/or commitments from investors already or at the very least, someone of influence that likes what you are doing. Let them know that you are going to raise investment via Angel List and ask them in advance if they would endorse your company. Once your profile goes live, your first email(s) should be to them asking them to comment & share your profile.

There are a lot of companies posting on Angel List and having people of influence endorse your business will help you stand out and give visitors to your profile page a reason to take a good look at your startup.

Reality Check: If you can’t get at least one person of influence to endorse your business, you are not ready for Angel List.

For more tips on the article link.

Five Facebook Must-Dos for Entrepreneurs

Social media can be daunting, especially for small business owners strapped for time and manpower. However, leveraging your presence on Facebook can be a simple, effective way to generate buzz for your business without draining your marketing budget.