Pinterest vs Tumblr

     

 

          Pinterest and Tumblr are considered curatorial social spaces, according to the NY Times, with the additional blog component for Tumblr. But after the Yahoo buyout of Tumblr, it’s following has become stagnant while Pinterest is coming up strong and predicted to soon rival Twitter in its amount of handlers. Social media has been around for decades but has only started trending now, which means out with the old blog spaces and in with the new real time one sentence life update.

 

 

          Google is the leading data search engine with the ability to image search as well, but while Google has the literal answer for image keywords, Pinterest has the creative answer for users with aesthetics in mind.

The great thing about Tumblr is that it effectively combines a variety of image content under a number of tags that is seen worldwide, and with gaining a following they can choose to get to know you personally via opinion blogs and messages.

 

Forbes Magazine recently did a study on the top four networking applications ranking Facebook ($170 billion), Twitter ($23 billion in stock), and Linkdin ($20 billion) as the top three but Pinterest ($5 billion) is climbing fast in popularity. It’s estimated to go head to head with Twitter in the next year. Surveys say that many of the users are identified females, myself included, but it has no target gender, and male identified users are testing the waters more and more.

 

I recently became a Pinterest convert. I was previously a Tumblr addict adamantly resisting the fact that something new could be better than Tumblr.My partner recommended Pinterest to me because I missed the visual inspiration I got from Tumblr but without the time investment needed to search and sort in comparison to Tumblr and Google.

 

 

          Pinterest brings to the table immediate satisfaction in all things visually pleasing to the eye, the interface allows for quicker browsing and more exploration in order to create personal mood boards in which others can view or you can choose to hide.

 

It’s an excellent time waster without the feeling of wasting time and its impersonal unlike a lot of other networking social media sites whose main focus is  blogging to meet people.

                                

I’ve been through many networking blogs from Xanga to Livejournal, to Myspace each with a target audience and it’s funny to see how they grow and decay leaving way for new social enterprises.

 

http://www.pinterest.com/goelaborate/
http://www.pinterest.com/sotechie/

 

 

 

 

Instagram Founder, Kevin Systrom, Marketing at it’s best!

Instagram Founder, Kevin Systrom, Marketing at it’s best!

Kevin Systrom, with no training in programming took a simple idea and within 18-months turned it into a billion dollar dream come true. Inspiration that nothing is impossible to achieve. Hard work, determination and word of mouth goes a long way!

———————————

Article from TheNextWeb.

Instagram‘s CEO, Kevin Systrom, will go down in history as one of the greatest Silicon Valley success stories of our generation. Unlike Mark Zuckerberg, the man responsible for acquiring the popular photo sharing app for $1 billion, Systrom received no formal engineering training.

Systrom, an active user on Quora, is a largely self-taught programmer. While working in the marketing department at Nextstop, which Facebook acquired in 2010, he would spend his evenings learning to program. According to Systrom, small projects included combining elements of Foursquare with Mafia Wars.

Systrom explains on Quora:

The story starts when I worked at Nextstop. While I was there working in marketing, I started doing more and more engineering at night on simple ideas that helped me learn how to program (I don’t have any formal CS degree or training). One of these ideas was combining elements of foursquare (check-ins) with elements of Mafia Wars (hence the name Burbn). I figured I could build a prototype of the idea in HTML5 and get it to some friends. Those friends ended up using the prototype without any branding elements or design at all. I spent weekends working on improving the prototype for my friends.

At a party for the Hunch folks I ran into a bunch of people who would basically make starting Burbn a reality. At that party were two people from Baseline Ventures and Andreessen Horowitz. I showed the prototype, and we decided we’d meet up for coffee to talk about it. After the first meeting, I decided to take the dive and leave my job to go solo and see if Burbn could be a company. Within two weeks of leaving, I raised $500k from both Baseline and Andreessen Horowitz, and started work on finding a team.

Thanks to Codecademy and the like, there are growing numbers of self-taught programmers in Silicon Valley. Instagram’s success will augment the enthusiasm for learning to code. And Systrom may prove to be an inspiration for this new generation of budding entrepreneurs – one they can actually relate to.

Small Business Marketing — THEN and NOW. Where is your business?

Looking at what we used to consider effective marketing, and what new media has to offer.

If you are still in the THEN, it’s time to devise a strategy for your NOW.

Browse more infographics.